YouTube

Latest

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  General

  The unified content business model

  One of the biggest challenges for all content businesses is the revenue model. Free content and rely on advertising? Or paid content and rely on subscriptions?

  8th May, 2023

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  General

  Ed's written a song! | Revisited: Is there money in... a song?

  We're doubling down on 'Is there money in content!'. This is our follow up - cause Ed went away and did his homework. (Alec did not.)

  7 April

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  General

  Is there money in... YouTube?

  Today Bryce picks up the challenge, and dives into whether there's any money in Youtube! There's lots of important information, but we also learn the strange skill Bryce taught himself from Youtube, and the first video Ed EVER watched on the streaming service.

  6 April

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  The business of MrBeast: YouTube's top earner

  Today we're talking about Mr Beast.'Who is he?', I hear you ask... He's a self-made YouTuber, who just reached 100 million subscribers. So today, Darcy and Sascha look at the business of Mr Beast and ask themselves - why should we care? What's his secret to viral videos, and just how much coin is he collecting for his internet fame?

  27 August

• General

  Teens, social media and technology 2022

  Pew Research have recently released a report into young people’s use of social media and technology, and have highlighted some interesting trends for investors (and parents) to note.

  22nd Aug, 2022

• General

  The North Carolina Kid Who Cracked YouTube’s Secret Code

  Chances are you haven’t heard of him. YouTube’s highest paid earner in 2020, Jimmy Donaldson (aka MrBeast), made $24 million from YouTube last year. This is the story of how he cracked the YouTube algorithm and amassed almost 52 million subscribers.

  24th Jan, 2021