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E-commerce is blossoming | Courtney Ray, Daily Blooms

HOSTS Maddy Guest & Sophie Dicker|8 March, 2022

Courtney Ray is the CEO and founder of Daily Blooms, an online florist operating across Melbourne and Sydney. After making the move from finance to floristry in 2014 with just $500, Daily Blooms blossomed (ha) to $35 million in revenue last year. Courtney is flower obsessed, sustainability focused, and late last year she brought on an external investor in the business for the first time. We were fortunate to have Courtney join us on YIGC to share her wisdom.

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Maddy: [00:00:59] Hello and welcome to youre in good company, a podcast that makes investing accessible for everyone. I'm Maddy, and as always, I'm in some very good company with my co-host Sophie. 

Sophie: [00:01:09] Hello, Maddy. Always really good company. I agree. Coming up on today's episode, we are chatting with the founder and CEO of the online florist Daily Blooms, which I'm sure you've heard the name of before. And if not, go check it out and how she turned $500 into $35 million in annual revenue. 

Maddy: [00:01:28] But before we do, if you're new to your are good company, first of all, welcome, we are so glad to have you with us. And second of all, we would love to point you to our summer series six episodes. Making up six conversations at every millennial should have. 

Sophie: [00:01:42] These are short shop episodes, which will bring you up to speed with everything you need to know and feel confident to get started investing and join these conversations. 

Maddy: [00:01:50] Let's get into it, shall we? Courtney Ray is the CEO and founder of Daily Blooms, an online florist operating across Melbourne and Sydney. After making the move from finance to floristry in 2014 with just $500, daily blooms blossomed, couldn't help myself to $35 million in revenue last year. Courtney is flower obsessed, sustainability focussed, and late last year she bought on an external invest in the business for the very first time. Here to share her wisdom, we are very excited to welcome Courtney to the show. 

Courtney Ray: [00:02:23] Wow, thank you. That was quite the introduction. I sound amazing. 

Sophie: [00:02:31] I love to open their mouths. Thank you for that one. So, Courtney, what's the best thing that's happened to you this week? 

Courtney Ray: [00:02:40] That is a really good question, and it probably doesn't sound that exciting, but I just booked a little mini vacation for me and my two kids to go up to Queensland of all places. So maybe not the best timing, but I just thought we might escape for the long weekend and go to Sea World and do all those sort of fun things we haven't been out to do for a couple of years. But yeah, maybe my timing is not great, but I'm still really looking forward to it. 

Maddy: [00:03:07] And Courtney, if you could have dinner with anyone, who would it be and why? 

Courtney Ray: [00:03:11] It's a really good question and hard to limit it to one person. But I think where I got to is the queen. You know, she's living an incredible life like a long life, and she's handled most things with a lot of grace, and I just feel like there'd be a lot of interesting stories. 

Maddy: [00:03:29] Courtney, are you a Crown fan? 

Courtney Ray: [00:03:31] Oh, of course, totally. Yeah. So weirdly, I like really think Australia should be a republic, but I'm a massive crown fan. Like, it's like, it's awesome. It's really cool. Yeah, it's just fascinating. 

Sophie: [00:03:44] And if you could be a stock or a company, who would you be and why? 

Courtney Ray: [00:03:48] Another good question. What I think I would love is to be something that is not only commercial and profitable, but something that is like a social enterprise or something that gives back in a way. I caught up with a woman who you probably know Abigail Forsyth last week, and she runs Kate Cup, and I kind of kept coming back to keep cup because she's doing something incredible, changing consumer behaviour, really working towards sustainability. And yet at the same time, she's running a kickass, profitable business just doing or something. 

Maddy: [00:04:25] So does this mean there is a potential collab in the works? I don't know.

Courtney Ray: [00:04:32] Oh my God, I would love that. That would be great. I would. I like die for that. That'd be so cool. No, there's no plans. But, you know, watch this space. 

Maddy: [00:04:44] So, Courtney, I'm excited to hear because I listen to a podcast and you talked about how you came up with the idea for daily blooms on your honeymoon. Can you tell us a little bit more about this 

Courtney Ray: [00:04:55] bit of a weird start to a business, I suppose. So I previously had been working in? And it was a good job, like was great, like, great job, I'd worked at KPMG to start with, move to in-house M&A and strategy at Orica. And as you girls probably know, it's a pretty hectic environment. The pressures are huge. The hours are huge. But it's interesting. So the things that you're working on, I like big transformational things that are pretty interesting. But I just knew in the pit of my stomach that it just wasn't something that I wanted to do for the rest of my life. It was a job and it was a great job. But it wasn't my passion. I wasn't jumping out of bed in the morning thinking, Yay, I get to work on a deal today. I just, yeah, like, I just really kind of had this feeling for quite a long time that it wasn't what I wanted to do, and I'd always been really, really interested in floristry. So even at school, as like a like, you know, when you turn, when you have to choose what you want to do at uni, I really wanted to do floristry, but it was kind of between my parents and the teachers. They were like, No, no, no, let's let's do something a bit more grown up. And so I went to become law and then through uni, I still wanted to be a flower. So I did all these little short courses. And then when I started work, I still kind of had this interest and I kept doing these little short courses. Granted, I didn't have many available hours in the day, but I still kind of made it work. Yeah. So I kind of always had this niggling feeling that I loved flowers left Flower Street. Everything about it made me happy, and at the same time, the sort of standing or sitting in front of an Excel spreadsheet for the rest of my life just made my heart sink, and I think I was on my honeymoon. And the thing is, when you working in Ammonite, you don't necessarily have long extended periods of annual leave. And so you never really slow down and think about life or what you're doing or your career goals. And so it wasn't until I was on my honeymoon where I had like four weeks off that I just kind of had that time in that headspace to think, What am I doing like? I don't. I really don't want to go back to this corporate life. It's not what I sort of envisaged for myself when I was a little girl, and it's certainly like it's there's lots of amazing things about it, but it just wasn't getting me up and making me excited. So over the course of the honeymoon, my husband and I just started workshopping ideas about how I could actually make a living from Flower Street. I suppose I knew that the traditional like, I knew a few things about myself. I knew I couldn't work for somebody else. I couldn't just go into a retail shop and be a shop assistant for somebody else's business, because that's just not the way I was wired. And I also knew that I personally didn't think starting a retail floristry shop was the best way to approach it. So I guess we spent the rest of the honeymoon just workshopping ideas and trying to figure out how we could, how I could turn this sort of passion into an actual, viable business. 

Sophie: [00:08:08] So I want to touch on that a little bit because you said that, you know, making a retail storefront for a florist, which, you know, we do frequently still say, especially around the city. You've said that previously, this kind of business model is fundamentally flawed. So what do you mean by this? 

Courtney Ray: [00:08:25] Yeah. So I'm probably being a little bit harsh when I say that and and I have to put a big disclaimer that I absolutely adore florist shop front stores and whenever I see one, I walk in. Even now to this day, I just like, I'm obsessed, so it's totally hot. So the trick? The tricky thing about flower streets, you have to carry a huge amount of perishable inventory. There's almost no other business model like it where you have to carry fill an entire store, merchandise a store. So that looks appealing and beautiful with stock that's going to leave for, what, two to three days at best before you need to sell it. And to me, I just thought that's absolute madness, that you have to spend thousands of dollars making your store look so appealing that people want to walk into it knowing that if you don't sell those flowers in 48 hours, you're throwing stock out. And and what's more than that, you need to carry a huge range of stocks so that it is interesting. But how do you know that Joe blow on the street once yellow roses? Or how do you know that Sally from around the corner is really into ordinary lilies? You don't. You've just got to take a punt that people will like what you buy and come in on a particular day looking for that particular flower. And I just thought that like the wastage involved, the inventory involved is just I could not wrap my head around it. And then there's also the, I guess, the secondary issue of having a shopfront that you have to staff. I guess extended periods of time, seven days a week, if you want to actually have a viable business and then the rents on like if you want, if you want to do well, you need to be on a high street or a, you know, some sort of busy inner city style high traffic area. And the rents for those places were astronomical. And and if you starting out, you don't have huge amounts of disposable money that you want to burn on rent. So for me, it was really about solving the inventory problem. And then I guess the retail thing was pretty easy. I just knew it had to be online. So yeah, I guess. And I guess that's how we kind of came up with the model and the the model was sort of workshopped on our honeymoon. And luckily enough, we actually went to San Francisco and there was another girl in San Francisco doing a really similar business called Van Gogh Flowers. And as soon as I saw that business, it was like this light bulb moment because she totally solved the waste issue by doing what we what we still do today. So we bring in flowers from growers. We create bouquets. We don't give out customer choice. We just say, Hey, we will find you the very best flowers from farmers from today. You're not going to have stock that's three days old, that's been sitting in a shop window. You're going to have stock that we literally got at 5:00 a.m. this morning or four a.m. this morning. And if you like it right and if not, just wait till tomorrow because we'll do something different tomorrow. And I guess that concept totally alleviates the the need for carrying all these perishable lines, which removes the waste, which means that we can make our prices lower. We're online so we don't have to have staff 24-7 paying huge amounts of rent. Yeah, that's yeah. Does that answer your question? 

Maddy: [00:11:44] It sure does. So, Courtney, we're coming out of two years of Covid, and I know that personally, I use daily blooms, I think, at least once a month. I know the business sort of boomed over this period with everything online. So I guess looking forward now as we come out of this period, what are the biggest challenges that face the business going forward? 

Courtney Ray: [00:12:05] There have been challenges in this business every single day since Day Dot, so it's sort of picking. Picking the highlight reel might be tricky, but I think at the moment it's a combination of maintaining that growth. So you're right, during Covid online burnt and online gifting in particular absolutely went bananas. And so we were really lucky to be the beneficiaries of that. And so for me now, it's making sure that we're not we're not going backwards. We're always moving forwards, always growing. Growing up product offering, growing our revenue, growing our earnings. So that is kind of, I guess that's like 90 percent of my focus right now. The other thing is probably staffing. So as you guys know, is everyone really everyone kind of knows at this point, finding stuff at the moment, good staff, quality staff that are experienced in the field is a bit tricky. We recently relaunched our Sydney warehouse in January, and I think just building out the team has been more difficult than I imagined. So, yeah, funny, funny, great, amazing. 

Maddy: [00:13:14] Talented florists shout out to many florists listening. 

Sophie: [00:13:19] I was laughing at your point that business was booming over Covid because my housemate, it was her birthday and like one of the lockdowns and she got sent so many flower bouquets, obviously from online services like yours. And she said she was like, This is the best birthday ever because no one else has anything to do other than to think, Oh, it's someone's bet they're going to send them some flowers. 

Courtney Ray: [00:13:39] You know what it was. So it was so nice during lockdown because it was sort of I feel like we really got to see the best of humanity. So people were sending flowers for all of the all of those times, what you might normally catch up with somebody for a coffee or a cocktail, or you go out for dinner or you go for a walk around the of doing that, people were sending flowers and sending their beautiful, heartfelt messages. And it was just it was gorgeous. It was like it was actually really special to say that during such a horrible time and such a hard time for so many people. There was so much love and so much friendship and so much kindness kind of going around.

Sophie: [00:14:20] So we also talk about, you know, in this podcast, obviously about investing and looking at businesses in the future. And we think that e-commerce is obviously a very competitive space right now, with a lot of companies moving online in such a competitive space. Where do you think the business will be five years from now and how do you think the landscape of e-commerce is changing? 

Courtney Ray: [00:14:41] Yeah. For me, I love what I do like. I love daily blooms. I have two proper children. Real life children and daily blooms is like my third baby. Like, I love it. So for me, I just want to keep doing what we're doing, but continue. To elevate it, bring on better, more exciting, interesting curated products to enhance our gifting range. I want to keep, I guess, elevating our bouquet offering and what we're doing with flowers. So I guess the the sort of summary of what I want to do is to keep doing the same but just make it better. So in five years time, I want daily blooms to be synonymous with being in the place to go for online gifting. So if you have an occasion that you need to buy somebody a gift, I want you to just straight away saying I'm going to jump on daily points because I know they'll have exactly what I want. I know that whoever I give it to will feel special and feel like we've really thought about something that's right for them, something that's curated and I guess, unique and special. And yeah, I just I just really want daily blooms to keep doing what we're doing, but keep getting better at it and yet elevating the offering. 

Maddy: [00:16:04] I love that we are going to take a quick break for our sponsors, but we'll be right back to chat more money mindset and investing it with Courtney. 

Sophie: [00:16:15] So, Courtney, you mentioned that you transitioned from a consultant role in M&A with, I'm sure, you know, a very stable salary to starting your own business. Can you talk us through, I guess, this money mindset shift? You know, did you set goals because you didn't know when income was going to come in? Did you have a two minute noodles or did you carefully plan your cashflow? 

Courtney Ray: [00:16:38] Yes, to all of them, except for two minute noodles. I love food too much for that. Yes. So I suppose I was in a very fortunate position where I'd had a great career, where I was quite comfortable, I suppose, and I wasn't living sort of paycheque to paycheque or hand-to-mouth. So I was sort of, I guess, able to take more of a risk by leaving my job. But in saying that I didn't, everything I did was a very small risk like I didn't. So I think I mentioned I didn't go out and lease an expensive storefront. I literally worked in a storage shed, which was so depressing. Like, I think back to it and sometimes I laugh and sometimes I just want to cry because it was so bleak and dismal. But the point of it was is I needed a space to work. I did not want to sign up for a one year lease or warehousing. You don't actually sign up to a one year lease. You sign up to like a three by five or, you know, our best case scenario, it's a two by three. And I didn't want to sign up for years because I didn't know. I didn't want to bet the whole house on this business idea that I had. So all the risks, all the I guess risks that I took in starting the business were really, really small. And if I lost, I was losing a little bit. I wasn't losing. Losing the farm, so I rented a place in a storage shed, and it was literally a month by month rental, so if it turns out that the business after three months, if the business was just not going anywhere, I couldn't see a future. Fine. I just walk away. I'm not there trapped in some sort of arduous lease in terms of the actual business. Flowers is a pretty it's a pretty capital light business to start. So I took myself up to the flower markets. I just had my regular car. I had some buckets. I just filled them up with flowers and would go back home, go back to my storage shed. I built the website myself, which I'm not saying. It was a great website. In fact, it was. It was a shocking website and I wouldn't necessarily. I think if you are going to invest money, invest in a good website. I didn't do that. I learnt the hard way, but I do. I built it myself. I had. I honestly had like my old laptop and a printer and a little desk from IKEA. Like it was just I really didn't go big on the gamble. The gamble to me was quitting my job and saying if I could actually make something work. And after a period of time when things did, I could see a bit of positive momentum. I could see that, you know, perhaps this business was going to last more than three months. And honestly, back in those days, I really only thought about it. I thought, I'm going to try this for three months. If it works. I'll try it for another three months and just see how I go. And so after, I guess, I don't know, a month and a half or two months, and I could say that it was working. I would make other little small, I guess, investments in the business. I could do a little bit and use the cash flow that I'd that had any cash that I'd made to put back into the business. So put into marketing, put into PR. I hired a staff member, but I had to start like a hired people on a casual basis, initially knowing that if it didn't work out, there wasn't a huge amount of liability and debt that I owed people. So, yeah, everything I did to start with was really about just taking small, really manageable risks. 

Maddy: [00:20:06] So I guess on that topic, I read somewhere and you say this a lot with start ups, this word that you've bootstrapped the business from the very beginning. Can you give us a little bit of insight into what that actually means? 

Courtney Ray: [00:20:17] Look, from what I understand, bootstrapping is just starting a business without taking on external investment. So doing everything kind of with whatever money that you start with, whatever money you've put in with that and whatever money you personally might put in along the way, but then really using the proceeds and the money generated from the business to grow it, which is what I've always done, even even now, I've taken on an investor, but we're still entirely bootstrapped. So any money we earn through conducting business, not any money, but like to this day, I will always be reinvesting the funds into the business to help grow it. And I think it's for me. I don't know how to run a business any other way because I've never had huge piles of cash flowing into the business from these funds. But I think it just makes you really mindful of every single decision that you make. So every decision I make, I have to think, is this going to push the business forward or is this a bit risky? And if it's a bit risky, is there a small way I can start? Like, can I test it in a smaller way? Basically, every decision I make these days is about how much money do I have and how much can I afford to put in the business? And how much can I afford to risk or test or experiment?

Sophie: [00:21:35] Well, it sounds like you are really good with your money because you are taking very small and calculated risks, which I really feel like reflects investing in the stock market as well, because it's about taking risk, obviously, because you know you're not holding things in cash. But it's a calculated risk because you're not going to be putting all your money into like hundreds of thousands of dollars. Not that I have that into tiny little investments. You're taking those calculated risks. So I'm seeing a bit of a parallel here.

Courtney Ray: [00:22:04] Yeah. No, I think that's right. Like, I think, you know, anyone who just so like people who go to the casino and say, I'll bet the whole thing on red, like, that's great. But what happens if it's not read what happens if it's black? And then you know, you starting from square one. So I think I don't know why I'm using a casino analogy because I know nothing about gambling. So that's a really weird thing for me to say. But yeah, I think, you know, like, you've got to try new things all the time. And I guess like in life or in business, you've always got to be testing new things and some things are going to work and some things aren't going to work. And you're not going to know unless you give it a go, but you don't want to. You don't want to bet everything on something that might not work. 

Maddy: [00:22:46] So on that topic, then when you're making investment decisions and you are sort of, you know, using your own money and trying to grow the business, how do you really assess opportunities and what have been some of the factors that have led to a really good to? Vision, or maybe a not so good decision, I 

Courtney Ray: [00:23:02] think for me, it's it's sort of changed in it's it's changed as the business has grown. So I think initially where it was really just made in that tiny, depressing, bleak storage shed. I was just I didn't know anything about retail or online retail or gifting, like I really just had no idea. So for me, it was about just throwing everything against the wall and seeing what stuck. So and I could do it in a really like people. Same thing. You need some sort of big marketing budget or some sort of big team to try things you actually don't like. You've just got to be a bit tenacious and kind of maybe a little bit annoying and just ask a whole heap of favours and just try a bunch of stuff. And out of 20 things that you might try, you might get two things that seem to work. And so from those two things, a double down on them or triple down on them. And then after a while, you might think, Hey, those things aren't giving me the return that they once were at the start. Let's bring in some new things and try those. And that's kind of how I've done this kind of what I've done with the business from day dot, the bigger of the business has gotten. I guess it's harder to throw a million things against the wall and see what sticks. We still do that a bit, but these days we try and be a bit more thoughtful and considered about it. We, I guess these days, I'm very fortunate that I've got a team and we will throw up a heap of ideas on a board and workshop them internally before Kourtney just goes a bit mad and just starts rolling these things out. And the thing is, with time, like the business has been around for eight years now. So I've kind of got a bit of a sense what has worked in the past, what hasn't worked in the past? What am I willing to take spend a bit of money on? What do I think will generate a return on investment where it's what do I think will be a bit of a gamble? And so, yeah, so these days, instead of, I guess, being a bit haphazard and just trying, everything will be a bit more considered. We'll have a leadership team that's involved and we'll kind of do a whole bunch of planning before we ever spend a dollar. But yeah, we still just kind of try a bunch of stuff and some some stuff works and some stuff doesn't. 

Sophie: [00:25:19] It seems like as well that the difference between the early days and now is that you now have a team around you. And I think when you do have a lot of peoples like perspectives and thoughts, it helps in making a good investment compared to making a bad investment because you're not on your own and you have more perspective.

Courtney Ray: [00:25:37] Absolutely. I think that's entirely right. And I have people who have really who are like, I think I mentioned before, I had no idea about anything, so I just had to try everything, whereas now I have this amazing team who are experts in their field. So whether it's marketing or partnerships or whatever it is that this is what they actually do for a living and this is what they've trained in. So they yeah, their their advice and guidance is incredibly useful.

Sophie: [00:26:07] And you've recently just brought on an external investor for the first time, which is very exciting. Can you talk us through this decision a little bit and why now?

Courtney Ray: [00:26:17] So I'd actually never really thought about bringing on an external investor. Well, that's a lie. It had been in the back of my head that one day maybe I'll exit from the business, or maybe I'll bring on somebody who can transform us and make us national or global or whatever it is. But I suppose it had always just been something very much in the background and not something that I'd ever considered. And then I crossed paths with a day we sort of caught up over, I guess, the better part of a year before anything ever happened, and we just hit it off. He has a lot of experience in data, safe businesses or business in general. And we just kind of had a great relationship and he wanted to invest and I thought, you know what I could use? It's sort of the business was at the right point as well. Like, we were growing fast and it was far bigger than I guess I ever envisaged it would be. And I sort of realised having more heads growing the business rather than just me was going to be really advantageous. And I guess put us in a position where we could make some really big decisions or some big moves going forward. And yeah, I think it was just a combination of the right person at the right time in the business and the right time for me personally, I guess the stars aligned. And yeah, so we brought a bird on an investor and that was that. That was him. We officially signed documents. I think it was September last year. So it's still pretty new, still pretty new. But yeah, so far, so 

Maddy: [00:27:58] good for those who don't know. Because a dish, if men is actually quite a well regarded investor, can you give us some insight into some of the other companies that he has invested in? 

Courtney Ray: [00:28:07] He's got a few things that he's really well known for, but I guess the big one is Catapult, which is a SAS business and it's a sports software technology business. And I think he got involved with those guys or Sean in the early days. I think the business at the time was maybe doing you. I'll probably get this wrong. So I'm sorry to Sean and I'm sorry to add, but I think the business was doing maybe five million revenue at the time Andy got involved. And I guess he and Sean, along with a bunch of other clever people, grade the business into the enormous thing that it is now. I think, look, I'm not even sure what their revenue is. I think it's sick 100 million, maybe more. It's listed on the ASX and it's global and they've got some of the biggest sporting leagues, I guess, in the world using their technology. He also, I guess, invested in another business called Sleeping Duck, which is a data say, mattress business, that again, it's a similar story invested in it when it was doing like two million rev. And that's grown into an absolute gloss doing, I don't know, 50 60. I've got no idea what it does. And I think that's what he does like. His skill is kind of in finding businesses that have a lot of growth potential and then really accelerating that growth potential, which I guess was exciting for me and kind of that well timed. 

Maddy: [00:29:39] I have to ask because it would be remiss of us not to given me an investing podcast. Is there ever going to be an IPO on the cards for daily planes? Because that is one that I would love to invest in. 

Courtney Ray: [00:29:50] Oh my god, oh my God, don't even say that out loud because I know. Geez, if he ever listens to this, and I really hope he does enough for that intro gave before. If he ever hears that, he will be like, Yes, 

Maddy: [00:30:05] Courtney, you know what they're like for your time and money and you don't want to get

Courtney Ray: [00:30:08] involved. I know, I know, I know, I know. The thought of it is actually horrifying to me, but I don't know. I don't know. Watch this space. 

Sophie: [00:30:16] Well, you've led us nicely, then watch this space into our watchlist to show me each episode. We ask our guests to add a stock company news trend industry. Anything that tickles your fancy to our watch list and the purpose of this is to get us thinking outside our box and broaden our horizons in the investing space. We are not financial advisors. This is purely educational purposes and does not constitute any investment advice. But what are you adding to our watch list today? 

Courtney Ray: [00:30:49] So I'm a massive dork in case you hadn't picked that up already. So the things that I listen to and read are kind of maybe they're actually well suited to your audience. So I love the FSA, the Financial Times. I think it's like a love best paper. I listen to The Economist podcast and they do like a weekly update on, I guess, just like their editor's pick of what's a great story and what's relevant. And I also listen to the daily, another 

Maddy: [00:31:22] three of births. So if you're not my favourite resources, so there you go. 

Courtney Ray: [00:31:26] OK, good. 

Maddy: [00:31:28] Kourtney, before we get to our final question, is there anything that you would like to plug or if anyone wants to learn more about you, where should they head? What can they do?

Courtney Ray: [00:31:36] So I guess I'll plug my business or daily boom. Secondarily, you can find us on Instagram, Facebook, LinkedIn. I think we've very nearly have a tik-tok account, although I'm not tik-tok, so not sure sure how to find us and probably should rectify that. 

Maddy: [00:31:56] I've just found on Tik-tok it's at daily Bloomsday, so they go. Looks like there's some great posts on that account. 

Courtney Ray: [00:32:02] Tik-tok My God, 

Maddy: [00:32:05] it's a dark hole. I would actually not 

Courtney Ray: [00:32:07] recommend you

Sophie: [00:32:11] and Kourtney out. Final question What piece of advice would you give to someone wanting to start their investment into their own business? 

Courtney Ray: [00:32:20] It's probably sounds super basic and cliché, but just do it. You're never going to know what you don't know what you need to know until you've started, and you can just, you know, make small changes and iterate as it goes along. So just stop. 

Maddy: [00:32:35] Well, Kourtney, thank you so much for joining us today. It has been an absolute pleasure having you on. So for now, we're very excited about this episode as two big users of daily volumes ourselves. So thank you very much for your time. 

Courtney Ray: [00:32:46] Thank you. It's been wonderful. Thank you so much. Go. 

Sophie: [00:32:51] I feel inspired to go and buy some flowers now brighten up my room. 

Maddy: [00:32:55] I know I just love daily blooms. There is something so awesome about that same day. Delivery, all of the flowers I've ever ordered or got from there are just beautiful. They always lost ages as well, so I would just highly recommend you plugging like. Yes, I absolutely. Courtney was just such a joy, so I would definitely go to my grave with this one. But if you enjoyed today's episode, we would love you to write and review wherever you are listening to this 

Sophie: [00:33:20] podcast, and please feel free to join us on any of our social media platforms. We have Instagram Wagster podcast that is also the same tag the Tik-tok and our Facebook Community Group. Why, say, investing podcast discussion group? We love chatting with you guys. 

Maddy: [00:33:37] The ASX game has started now, so make sure you jump onto that and get involved lots of different prises. And if you are up to date with your, I say listening, then Equity Mates media network has lots more to offer. We have got Equity Mates. We have got Get Started Investing feed, comedian v economist, crypto curious and talk money to me. So that is lots of content to keep you going. 

Sophie: [00:33:59] The list goes on. 

Maddy: [00:34:01] It does lots of exciting content for you to check out, but otherwise we will catch you next week. 

Courtney Ray: [00:34:06] Goodbye.

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Meet your hosts

  • Maddy Guest

    Maddy Guest

    Maddy lives in Melbourne, works in finance, but had no idea about investing until she started recently. Her favourite things to do are watching the Hawks play on weekends, reading books, and she says she's happiest, 'when eating pasta with a glass of wine'. Maddy began her investing journey when she started earning a full time income and found myself reading about the benefits of compound interest in the Barefoot Investor. Her mind was blown, and she started just before the pandemic crash in 2020. What's her investing goal? To be financially independent for the rest of her life, and make decisions without being overly stressed about money.
  • Sophie Dicker

    Sophie Dicker

    Sophie lives in Melbourne, and enjoys playing sport, and then drinking red wine immediately after finishing sport. She works in finance, but honestly had no idea about investing until her partner encouraged her to start. She says, 'my interest has only taken off from there - I find it exciting… I mean who doesn’t like watching their money grow?' Her investing goal is to build the freedom to do things that she's passionate about - whether it be start a business, donate to causes close to her, or to take time out of the workforce to start a family. Right now, there’s no specific goal, she just wants to have the freedom when she'll need it.

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